FOUNDER OF STYiLES & SOWON
Jen Auh
I build businesses, brands, and experiences that make the future visible.Through STYiLES, SOWON, and selected creative partnerships, I turn vision into clear ideas, compelling experiences, and meaningful action.
My Work
My work brings together business strategy, creative direction, perception, and personal growth through two focused ventures.
BUILD THE BUSINESS YOUR EXPERTISE DESERVES
STYiLES
STYiLES is the business platform for experienced image consultants ready to build premium offers, strengthen their positioning, and create more profitable client relationships.Built from my experience growing a seven-figure image consulting business, STYiLES provides business education, proven frameworks, and personalized mentorship designed specifically for the image consulting industry.
SEE THE LIFE YOU WISH FOR. THEN START LIVING TOWARD IT.
SOWON
SOWON is a personalized manifestation app that turns your wish into a visual, emotional, and actionable daily experience.Create your SOWON. See your future fulfilled. Feel the experience through personalized visualization and audio. Choose one meaningful action that moves your life forward.SOWON means “wish” in Korean.
SELECTED CREATIVE PARTNERSHIPS
Creative Direction
I partner with select beauty, fashion, lifestyle, and premium consumer brands seeking experienced creative leadership.My work includes brand strategy, campaign direction, product storytelling, e-commerce, customer experience, and cohesive creative systems across web, email, social, retail, and paid media.My creative background includes work with Macy’s, Bliss, Too Faced Cosmetics, Silver Jeans, and founder-led brands.
THE FOUNDATION
From Style Konsult to STYiLES
Before creating STYiLES, I built Style Konsult from my living room into a seven-figure image consulting business serving executives and entrepreneurs.Building Style Konsult taught me how positioning, perception, premium service, and client experience turn expertise into a valuable business.That experience became the foundation for STYiLES and continues to inform how I build brands, guide image consultants, and develop customer experiences today.
About Jen
Building What I Believe
My career spans more than 20 years across beauty, fashion, retail, ecommerce, image consulting, business education, and entrepreneurship.Throughout every chapter, my work has centered on a consistent belief: what people can clearly see, understand, and experience becomes easier to trust and pursue.STYiLES helps image consultants make the value of their expertise visible.SOWON helps people keep the future they wish to create in sight.My creative partnerships help brands communicate their value with clarity, consistency, and distinction.Different audiences. One point of view.Make the vision clear. Build the experience intentionally. Move forward with purpose.
The products I use, love, and recommend.
The Edit
A curated collection of products I use and recommend.Every selection earns its place through quality, usefulness, design, and lasting value.
Tombow ZOOM Mechanical Pencil, 0.5 mm
I have used this pencil for decades, and it remains my favorite. The sleek design, balanced weight, and comfortable grip make writing feel effortless.
Bliss Micro Magic Gentle Microdermabrasion Scrub
I worked at Bliss for five years and have continued using its products ever since. I use this scrub two or three times each week. It leaves my skin feeling smooth, polished, and brighter.
Sports Research Collagen Peptides
I add this unflavored collagen powder to my coffee every morning. It blends easily without changing the taste. With consistent use, I noticed stronger hair and nails.
Dr. Bronner’s Lavender Pure-Castile Liquid Soap
I have used Dr. Bronner’s for decades. The lavender scent is my favorite. I use it as a body wash, shampoo, laundry soap, and travel essential.
Kate Spade New York Taxi Card Case
As a longtime Kate Spade fan and New Yorker, I love this yellow taxi card case. The embellished leather, compact shape, three card slots, and center pocket combine personality with practical design.
CONTACT
Let’s Connect
For STYiLES, SOWON, media, speaking, or selected creative partnerships, send me a message.
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